Someone looking for a garage has a problem with the vehicle and very little patience: they type the fault, not the company name. What holds them is a price range, a slot this week, and a sign that you know their make.
Breakdowns and booked-in work are two different sets of customers. Serving both on one page loses each of them in the other's noise; kept apart, both find what they came for.
Whether it has to stay overnight decides more bookings than the price of an hour's labour. Turnaround, a replacement vehicle and the makes you work on belong next to the phone number, not on a page nobody opens.
How payment works belongs on the page: card, finance, whether the estimate costs anything and whether it comes off the repair. It is the detail that decides who gets the call when two garages look the same.
Publish the total, not the headline. Daily rate plus insurance, with the excess stated in figures, lets somebody compare properly and attracts precisely the customer who has been caught out before.
Explain the fuel policy in ordinary words. Full to full, full to empty and the charges attached are a frequent source of disputes, and plain language here prevents most of them.
State the driver conditions. Minimum age, how long the licence must have been held, whether a second driver costs extra and which cards are accepted are the reasons bookings fail at the counter.
Separate the different rentals. A weekend car, a van for a house move and a month-long hire are different products with different customers, and one price grid confuses all three.
Say what the card deposit is. A hold of several hundred on a credit card surprises people at the desk. Say the figure and they arrive prepared; leave it out and they arrive angry.
Collection is the part everybody dreads. Whether there is a queue, whether the car is delivered and how long the paperwork takes is worth describing honestly.
Built on the honesty the industry lacks: the real total with insurance and excess in figures, the deposit stated, the fuel policy in plain words and the driver conditions listed.
The line that converts somebody burned before: this is what you will actually pay, and this is what we hold on your card.
A website that loads in a blink, looks perfect on mobile and conveys the professionalism of your car hire company at first glance. Custom design, clean code and a simple panel so you stay in control.
A pretty website is no use if no one finds it. That's why your page is built optimised for SEO and local rankings: when someone searches for your car hire company in your city, you show up. We can also run your Google Business Profile and Google Ads campaigns.