Two opposite intentions land on the same page: selling and buying. Not separating them loses both — one came for a valuation, the other came for listings.
Each property page is a landing page in its own right: it is where people arrive from a search and where they decide. Floor plan, honest photos, what the neighbourhood is like, and a way to book a viewing without picking up the phone.
The valuation is the enquiry worth having, and it is won with local numbers: what has sold in that street, how long it took, asking price against final price. A generic free-valuation button gets ignored.
Sellers are buying your marketing, not your office. Say how you photograph, where you list, how viewings are handled and what happens in the first two weeks — that is what they are comparing between two agencies.
Foreign buyers rarely fail on price and often on the order of steps. A tax number for non-residents, a bank account before the notary appointment, a power of attorney when travel is impossible and sworn translations: a numbered list in the buyer's language is the real product here.
Lending to non-residents is lower, and people learn that too late. The usual loan-to-value, which documents the home country must supply, how long a valuation takes and what a refusal means for the deposit already paid saves deals days before signature.
Running costs surface only once the keys have changed hands. Property tax, non-resident income tax even without letting, community charges, insurance and the question of tax residence beyond a certain number of days reassures more than any property description.
Say who is on the other end of the process. Whether the agency holds client money, who accompanies the notary appointment, whether a lawyer is independent of the agency and how commission is split between selling and buying side is what a cautious foreign buyer checks first.
We think of your website as another team member: with online listings and enquiries working 24/7, plus viewings and follow-up and property portfolio. You focus on your international estate agency; the website handles capturing and serving.
Your website will look flawless on social media and WhatsApp too: we take care of preview images, copy and speed, so every time you share your international estate agency it makes a good impression and adds customers.
We optimise your website so your international estate agency appears on Google and Google Maps when customers search nearby. Local SEO is what converts most in your sector: whoever searches wants to book now. And if you want customers from day one, we add Google Ads.