An outlet with 30,000 published articles and fifteen years of history. Any change that loses a URL loses its traffic too: the migration had to keep every one of them.
What we built
- Full migration keeping every URL in the archive.
- Front page and article page rebuilt, far faster.
- Dates and kick-off times in Spanish time, which on a sports outlet is not a detail.
- Advertising and analytics integrated without punishing speed.
The whole page
Exactly as a visitor sees it, top to bottom.
Other projects
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